Lauren Cook, Managing Director – Social Media & Digital PR

Lauren got her start in social media at New Media Strategies, a pioneer in online brand intelligence and viral marketing based in Washington DC. There, Lauren worked as a Project Manager within both the Corporate and Entertainment Practices where she helped develop, manage and execute social media marketing campaigns for several Fortune 500 companies, movie and television studios.

Most recently, Lauren was the Executive Editor and Internet Strategist at BeThree.com, a social media platform delivering edgy content on healthy lifestyles to Gen X/Y women. Prior to focusing on social and online media, Lauren worked as a Marketing Associate at The Maritime Intelligence Group, helping to promote homeland security initiatives in maritime ports and educate top officials on the maritime terrorist threat. Her first stint in marketing began at The Advisory Board Company, a health care consulting firm located in Washington, DC.

In her spare time, Lauren is a contributor and trend-spotter for Buzzfeed.com, a site that tracks the web’s obsessions in real time. She also blogs for The Frisky and Ideal Bite.

After her attendance at the 2009 SXSW Interactive Conference, Lauren was named one of the “Ten People In Social Media You Should Know,” by social media expert, John Kim, former Yahoo! Executive and Developer of the application, Whrrl.

Social Media Portfolio includes: ABC Television, Walt Disney Pictures, Sony Pictures, Sundance Films, Dodge, Ford, Audi, Pepsi-Cola, Coca-Cola, Frito-Lay, AARP, TomTom, SunRocket, Cloudveil, and The George Washington University.